New platform with AI-powered search gives customers convenient access to tailored microscopy solutions

Leica Microsystems, a leading provider of microscopy and scientific instrumentation, has expanded its online shopping experience to the United Kingdom. UK customers will be the first in Europe to enjoy the convenience and personalisation of this digital store. Initially launched in the United States last year, UK customers now have a straightforward way to find the best microscope for their specific needs. They can explore different options, compare features, check prices, and either add items to their order or request an online quote.

“We are excited to bring our new online shopping experience to the UK, providing our customers with a smooth and personalized experience from discovery to delivery and beyond. This expansion means that more customers can find the optimal solution for their microscopy needs,” said Walid Beylouni, Senior Vice President Global Commercial Operations at Leica Microsystems. “With a platform that enables easy access to microscopy solutions, we aim to support our customers in their quality control, ongoing research and development efforts.”

Channel partners of Leica Microsystems will also benefit from the introduction of the catalogue. It empowers them with detailed product information, including images and specifications, and automated catalogue maintenance for their own e-commerce sites. By ensuring channel partners have access to accurate and up-to-date information, they can confidently showcase products.

Built on the reliable e-commerce infrastructure of Danaher Life Sciences, its parent company, Leica Microsystems is committed to meeting the evolving needs of its valued customers and partners in the UK with a modern, customer-first user experience.

About Leica Microsystems

Leica Microsystems develops and manufactures fully integrated solutions for microscopic imaging and scientific instruments to analyse microstructures and nanostructures. Since the company started as a family business in the nineteenth century, its instruments have been widely recognised for their optical precision and innovative technology. It is one of the market leaders in compound and stereo microscopy, digital microscopy, confocal laser scanning microscopy with related imaging systems including AI-enabled image analysis, electron microscopy sample preparation, and surgical microscopes.

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