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Hudson Announces Rebranding as Hudson Lab Automation

publication date: Feb 20, 2025
 | 
author/source: Hudson Lab Automation

hudson-announces-rebranding-as-hudson-lab-automation

 


Hudson, a global laboratory automation solutions provider, is pleased to announce that, effective January 26, 2025, the company will operate under the unified name Hudson Lab Automation.

This rebranding signifies a major step forward, uniting our legacy brands—Hudson Robotics, Art Robbins Instruments, and Tomtec—into one cohesive organization dedicated to redefining laboratory automation.

The rebranding aligns with Hudson’s vision to enhance its ability to serve its customers and distribution partners through a broader product portfolio, enhanced integration capabilities, and streamlined operations. The company’s commitment to innovation, customer success, and operational excellence remains at the heart of this transformation.

“This transition marks an exciting new chapter for Hudson and our partners,” said Werner Maas, CEO of Hudson Lab Automation. “By uniting our expertise and resources under a single brand, we are doubling down on our commitment to quality, innovation, and delivering exceptional value to our customers and
distributors.”

Key initiatives accompanying the rebranding include:

  • Expanded Product Offerings: Providing a broader range of cutting-edge laboratory instruments and solutions.
  • By combining the knowledge and experience of three Hudson Lab Automation will also continue investing in research and development to introduce innovative solutions that empower laboratory advancements.
  • Enhanced Service and Support: A streamlined service network designed to ensure faster response times and improved maintenance.
  • Strengthened Innovation: Leveraging the combined talents of the three companies to continue investing in research and development, driving the introduction of innovative solutions that empower laboratory advancements.
  • New Website Launch: A consolidated online presence to create better user experience and enhance global reach.

 

As we embark on this exciting new chapter, we remain steadfast in our mission to drive innovation and enable success for our customers and partners around the world.

 

About Hudson Lab Automation

Hudson Lab Automation, formed through the combination of Hudson Robotics, Art Robbins Instruments, and Tomtec, is headquartered in Springfield, New Jersey, and designs, assembles, and integrates liquid handling, microplate automation, laboratory robotics, customized software-driven laboratory automation solutions, and consumables. Hudson’s instruments are used in drug discovery, clinical research, protein crystallization, high-throughput experimentation, and pharmaceutical development. The company serves pharma, biopharma, academic, and OEM markets globally.

 



 

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