Strategic partnership with GraysOnline opens new opportunities in fast-growing markets

Leading global asset management specialist, EquipNet Inc. (Boston, Massachusetts, USA), has announced an expansion in the Australian and South East Asia markets through a new strategic alliance with GraysOnline. The agreement combines EquipNet’s strengths as the world’s leading asset management company for laboratory, production and packaging equipment in the pharmaceutical, biotech, chemical, food, beverage, and personal care sectors, with the region’s leading commercial and industrial auction company.

As a result of the partnership, current EquipNet multi-national clients will enjoy strengthened delivery and additional support in these important and fast-growing markets. GraysOnline will benefit from a route to developing services outside their traditional heavy-industry client base.

Tom Noonan, VP Auctions at EquipNet, said: “This alliance is great for the clients of both companies. And we are already meeting new businesses, with new projects, who want to take advantage of the combined power of EquipNet and GraysOnline. This looks set to be a very successful partnership.”

Adam Scharer, Executive General Manager – B2B at GraysOnline, added: “We are pleased to partner with EquipNet. Both companies understand the value that a specialist approach to asset management and equipment sales can bring to our clients in better prices, faster liquidity, and maximum ROI.”

Over the past 15 years EquipNet has grown from two people in a crowded back room of borrowed space, to more than 130 people in locations through North America, Latin America, Europe and Asia. EquipNet provides full asset management programs for some of the biggest corporations in the world: Merck, GE Healthcare, Johnson & Johnson, Novartis, Cargill, Mars/Wrigley, Unilever and Colgate-Palmolive, for example.

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