BorsodChem, a leading European chemical manufacturer, is celebrating its heritage and achievements by presenting a dynamic new corporate identity, including a new logo and tagline. The new tagline, ‘Chemistry for generations', reflects BorsodChem's status as a mature enterprise with a strong heritage, a solid position in today's global market and clear ambitions for the future. It also marks the company's commitments to all its stakeholders, including social and environmental responsibilities. These are expressed in its ongoing efforts to create ‘the right chemistry' between people and communities, both now and in the future.

The fresh approach also extends to the BorsodChem online presence and today the company launches its new websites. They have been designed to reflect the new identity, the many facets of BorsodChem's business and the overall unity of its operations.

The websites are easy to use and provide a wealth of interesting information about BorsodChem products and how and where they are applied. They include a corporate website, dedicated sites for the PU and PVC business units, a ‘Chem' product finder and new websites for the BorsodChem production facilities in Hungary, in the Czech Republic and in Poland.

All the websites can be accessed via one attractive portal at: www.borsodchem-group.com